Privacy

What we know about you, in full.

What we collect. Your email address — if you type it into one of our forms and hit the button. Alongside it: which form on the page you used, when you first signed up, when you most recently signed up, and how many times you've signed up (some people really want the lesson). That's the entire record. There is no name field, no phone field, no "tell us a little about your company."

What we do with it. One thing: email you about swe4vibe — the free lessons and the heads-up when the full set opens. To actually land those in your inbox we use one email-delivery provider, Resend; your address goes to it for the single purpose of sending you our mail, it gets nothing else, and it never emails you on its own account. That is the only company we ever hand your email to. We don't sell it, rent it, trade it, or "share it with carefully selected partners." There are no partners. We do keep a daily backup of the list away from Cloudflare, so one bad day there can't lose it: it's encrypted with a key only we hold, so wherever the file sits, nobody there can read your address.

What we run, and what we don't. One analytics tool: Cloudflare Web Analytics, and it's the cookieless kind — no tracking cookie, nothing stored on your machine to recognize you later, no profile that follows you off this site. It counts pageviews and roughly where they came from, in aggregate; your IP is used for a moment to guess a country and is never kept to single you back out of the crowd. That's the whole of it — no ad scripts, no tracking pixels, no fingerprinting, no "carefully selected" data partners. The beacon is served by Cloudflare, the same company already hosting this page, so it adds no new third party: the only ones your browser talks to here are still Cloudflare (page, email list, analytics, and a signup bot check) and Google Fonts (two fonts), and neither one gets your email from us — the only company that does is Resend, our email-delivery provider, and only to send you the mail you signed up for (above). That bot check is Cloudflare Turnstile — a quick "are you a human, not a script" test on the signup forms so the list doesn't fill with bots. It's the privacy-preserving kind: it checks your browser in the moment, it doesn't plant a tracking cookie, and it builds no profile that follows you around the web — and being Cloudflare again, it adds no new company to the list above. View source if you like.

A few bare tallies. Separately, on our own side, we keep a handful of plain running counts of how the page performs — how many people submitted a signup form, how many completed it, how many clicked through to buy. They're bare integers with nothing attached: no email, no IP, no cookie, nothing tying one to another or to you. They're counted here on our own server as each thing happens, so your browser makes no extra request and meets no new company for them. They tell us whether the page works, not who used it.

The course area, if you have a key. Course access rides on exactly one cookie: it holds your license key so you don't have to re-paste your access link on every page. Your browser sends it only to /course/ pages, only to us, and it identifies a purchase, not you-around-the-web. Behind the key we keep the smallest record that does the job: its status ("active" or not), which order and checkout session it came from, and when we counted the sale and emailed the key. Your name, email, and card from a purchase live with the merchant that processed it — we never copy them into our store. The merchant hands us your email once, at the moment you pay, for one job: emailing you your key. That goes out through Resend, the same delivery provider as above, and we keep no copy. Lose the key and write to us for help, and your email and the conversation stay in our mailbox, copied nowhere else. No key, no cookie.

If you send us a quote. About two weeks after you buy, we may send you one personal email, by hand and not from the list, asking how the course went. We take your address for it from the merchant's order record and copy it nowhere; the email and any reply stay in our mailbox, where your reply is our record of what you agreed to. If you answer with words for the landing page and say yes to showing them, we put them there exactly as you wrote them, under the name you chose — and nothing else of yours goes with them. Change your mind and reply; they come down the same day.

Getting off the list. Every email the list sends carries a one-click unsubscribe link — plus a List-Unsubscribe header your mail app can act on without you even opening the message. One click and you're gone. Actually gone — not "moved to the win-back campaign." No login, no "are you sure," no reply required. And the free lesson never depended on your inbox in the first place: it's delivered right here on the page the instant you sign up, so opting out of email costs you nothing you came for.

That's the whole policy. It's short because the data is short.